The Promotions Platform Built for the Alcohol Beverage Industry
Run legally compliant, high-impact alcohol promotions across all 50 states — without limiting creativity or slowing down execution.
5k+ Promotions Run 20M+ Consumers Engaged, 2M Rewards delivered (Or just the 5k promo line….5,000+ Alcohol Promotions Delivered For Our Clients
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Why Alcohol Brands Choose AirBaton
Running promotions for beer, spirits, and ready-to-drink brands isn’t like CPG.
Every state has different rules for:
Rebates vs. coupons
Sweepstakes and bonding
Age-gating
Redemption methods
Cash vs. product value
AirBaton was built specifically to solve that complexity — without sacrificing the ability to run compelling, behavior-driving campaigns.
We didn’t adapt a generic promotions tool for alcohol.
We built AirBaton inside the alcohol industry.
The AirBaton Advantage
Compliance-First by Design
AirBaton was created to handle the most regulated category in CPG. Our workflows, reward delivery, and campaign logic are engineered around alcohol law, not retrofitted after the fact.
Built for State-by-State Flexibility
One campaign can run across all 50 states — even when:
Some states require rebates
Some allow coupons
Some require sweepstakes registration
Some restrict reward types
AirBaton automatically routes each consumer into a legally compliant experience based on where they are.
Behavior-Driven Campaigns
Alcohol brands don’t just need compliance — they need results.
AirBaton supports:
Instant Rebates (validated and paid in really time!)
Sweepstakes
Loyalty Programs
On-pack QR activations
All designed to move consumers from:
Trial → Repeat → Loyalty
Proven at Scale
The alcohol industry’s most battle-tested promotions platform
5,000+ alcohol promotions executed
Used across beer, spirits, and RTD categories
From national brands to craft labels, AirBaton has powered thousands of alcohol promotions that survived Legal, passed Compliance, and delivered results at retail.
Why Rebates Matter in Alcohol
Rebates weren’t a workaround — they were invented for alcohol
Most states severely restrict alcohol coupons.
That’s why AirBaton created the AirBaton Instant Rebate (AIR ™) a legal, scalable way to deliver value without violating alcohol laws.
Today, AirBaton rebates allow alcohol brands to:
Offer real value in states where coupons are illegal
Track redemptions in real time
Avoid paper, mail-in, and retailer bottlenecks
Maintain full compliance
This system has been refined for over 20 years inside the alcohol industry.
What You Can Run on AirBaton
All available within one legally compliant platform.
Real-World Examples
Why Alcohol Brands Partner With AirBaton
Designed specifically for alcohol laws
Proven at national scale
Trusted by leading alcohol beverage brands
Works across all 50 states
Supports every promotion type
Built for retail reality, not theory
Run smarter alcohol promotions — without legal risk
Talk to our team about how AirBaton powers legally compliant, behavior-driven promotions for the alcohol industry.